Musing and Errata on the world of Adventure Racing from the Yak
presented by MPGear.com

Please join me in welcoming (click on their sexy banners) our latest sponsor, Gravity Play Sports Marketing. They produce and promote some of the best races in the Rocky Mountains region (and the country for that matter) including the AdventureXstream Series and Expedition Race as well a vacation style adventure racing training camp called AdventureXscapes.

Owners Will and Jenny Newcomer have been at this for a good while and they don't screw around. Their events are managed to a level of professionalism that is sometimes lacking in the AR world and it shows. We like that and that's why we're not only assisting them in promoting their events here on our little website, but we're also sponsoring them. Next time you pass under their start/finish line look up...you'll see our logo.

Some of you may remember that we worked with Will and Jenny last year on their Expedition race. They ran a leaderboard on their site and we carried all of their race reports. Stay tuned for expanded coverage this year.

Note: That bit about how much we like the way they do business and that we're sponsoring their events...that's not just a bunch of bunk. This site is a business with operating costs and so we need to make money, but there are a couple ways to make money. One is to work with any company that comes along. The other is to choose who you work with selectively, for the sake of building mutually beneficial, long-term relationships that pay off in spades over time. We like the later approach and that's why we're working with Gravity Play. They've got moxy and we see great things in their future.